Subreddits/Personal Finance

Best Subreddits for Personal Finance in 2025

Personal finance communities for budgeting, saving, and money management tools reaching consumers.

6
Subreddits
20M+
Total Members
Very High
Engagement
High
Competition

Top Subreddits for Personal Finance#

These are the most active and valuable subreddits for personal finance. Each has been verified for marketing potential.

r/personalfinance18M members

Personal finance

Rules:

Check sidebar

Best for:

Finance apps

r/FinancialPlanning180K members

Financial planning

Rules:

Check sidebar

Best for:

Planning tools

r/povertyfinance1.5M members

Low income finance

Rules:

Check sidebar

Best for:

Budget tools

r/budget350K members

Budgeting

Rules:

Check sidebar

Best for:

Budget apps

r/YNAB180K members

YNAB users

Rules:

Check sidebar

Best for:

Budget alternatives

r/FinancialIndependence2.1M members

FIRE community

Rules:

Check sidebar

Best for:

Investment tools

Pro Tip

Don't just lurk - engage authentically for 1-2 weeks before mentioning any product. Build karma and trust first.

Marketing Strategies for Personal Finance#

Here's how to effectively market to personal finance communities without getting banned:

Key Takeaway
The key to marketing in personal finance subreddits: provide value first, promote second. Reddit users hate obvious self-promotion but love helpful community members.

Related Niches#

fintechinvestingbudgeting

More Resources#

Marketing Guide

Reddit Marketing for Personal Finance →

Tool Comparison

Best Reddit Marketing Tools →

Find Personal Finance customers automatically

Shippers Club monitors these subreddits 24/7 and alerts you when someone needs your product. Generate AI replies. Get users without getting banned.